We specialise in live events & brand activation.

Made Up has been delivering events and productions on Ibiza since 1998, and during that time we have worked with some of the biggest names on the island. With experience like ours you can be sure you will get nothing but the best in service and quality. Having built our business on a solid reputation, we have everything you need in-house to deliver any brand activation, experiential event, promotion, or music production. We also work closely with our parent production company in the UK to deliver productions of any size, with custom fabrication and technical production delivered direct to the island with our own logistics services.

We build brands lifestyles dreams parties bars memories fun

we are ibiza's premier production agency

concept design

Working with our creative concept team, we can develop ideas in our ideation workshops. These are a chance to brainstorm and consider the art of the possible to determine the most effective, creative way to achieve maximum amplification of your campaign.

creative design

We offer a full set of creative services that range from creative design workshops, through to 3D visual renders of concepts. Designs can be printed using our large format printing service for use in sets, or as visual content for marketing, branding or social media campaigns.

custom fabrication

Our fabrication function can produce bespoke products to your specific design. With state-of-the-art CNC and Laser technology, we design and build props, scenic products, mechanical and set pieces to suit your specific needs, and we are able to integrate tightly with our in-house technical services function to ensure that end-to-end integration works as needed.

technical services

Our services range from DMX controlled lighting, giant LED display screens, blended projection and LED dance floors, through to highly integrated audio and visual, software controlled immersive displays. Whether you are running a music tour, festival, or an experiential event, we have a huge range of technology products and expertise to support you.

digital production

With our talented team of digital producers, we can create bespoke digital products that speak to your message and brand specifically. From trend areas such as VR, AR and XR, through to bespoke software-controlled interactive experiences, we can trailblaze something special and unique your audience will remember.

set dressing

Bringing an event to life requires that little bit more, and we bring that “extra” with imagination and acute detail. We recognise the importance of bringing style, vibrance and visual charm to every installation and ensure the each production looks beautiful from entrance to exit.

custom installations

From pop-up shops, bespoke bars to architectural installations, we can design, build and install custom creations to meet your expectations. We have worked with vehicles, containers, retail outlets, chic bars, restaurants, boutique hotels and state-of-the-art offices. You give us the space, we'll deliver a beautiful installation.

Actors, artists & performers

We have an extensive catalogue that we can call upon to bring an extra dimension to every event. From the world's leading DJs and performers, dancers, bar staff, security and beyond. We are proud of our relationships and our broad network of partnerships.

Our productions create memorable

moments that ignite, inspire & captivate

no one wants boring, so we don't offer it.

Like you, we want our event productions to stand out. If you’re looking for something simple, we’re probably not for you. We favour the brave and those that want to bring big dreams into reality. If you are looking for an event production partner that delivers quality, imagination and something crazy exciting, well then relax, you’ve found us….

Showcase productions

You couldn't be in better hands

Our Team

Cy Kelly

company director & founder


Danny Cooper

director of business operations


Nick Beveridge

creative financial director


Sarah-Jane Edwards



James Braybrook

Head of technical services


Jon Mcmullen

Head of Live Events


Kady Gummerson

Project delivery manager


Harriet Jones

Project Delivery manager


James Lawless

Financial controller


Jolin Mah

Finance & HR Manager


Joe O'Neill

Head of Fabrications


Ragan Bailey

Logistics & Crew manager


we have proudly produced for

the Very best opinions

What our Clients Say

"I would also like to say a huge thank you to all your staff. your fantastic team completely fulfilled our expectations. Simply amazing, and the beautiful artwork lives on."
"Having to deliver a corporate live stream to three continents is stressful enough, but to do so seamlessly with two thousand delegates in the live audience was incredible."
"I would gladly have paid much more for the quality of production Made Up delivered. Our event was incredible and our social exposure was exceptional."
"You brought to life the Make some Noise concept in a really modern, magical way and created a unique experience for our consumers and influencers!"
"I know these things only happen due to an immense amount of work and effort to get them perfect – you guys are an awesome team."


Visit our base just outside Ibiza Town to curate your event and get inspired. Our representatives are always available to help you plan the basics and fine-tune the details of your experiential project. We store many event essentials here on the island, and can quickly source much more from our London HQ if needed.

We’re registered as a Spanish company, which puts us on the front foot when dealing with businesses administration, licensing and negotiating with local suppliers, venues and municipal offices.

Made Up’s ‘total production’ ethos means we handle all elements in-house, freeing up valuable resources that’ll help make your event truly memorable. 

If you need something truly unique, we can design locally, then build and deliver bespoke productions direct from our UK fabrication centre also avoiding third party margins, keeping your costs down.

No matter how big or small your event is, we have an enormous range of technical equipment available. Whether it is an intimate event, villa party, luxury wedding or a multi-stage festival, we can supply whatever you need. 

With a selection of audio and visual products available locally, or for larger productions we can supply direct from the our UK technical centre. From staging, rigging and SFX to giant LED screens, lighting, sound and control systems.

Our technical team can work with you on whatever your needs are and provide a full range of consultation, design, installation and operator services.

In addition, we offer a full range of SFX capabilities including pyrotechnics, dry ice, foam, laser displays and much more.

We’ve provided productions on the island for famous brands like Malibu, Perrier Jouet, Tag Heuer and Absolut, and many more besides.

We also create club dressing for nights such as Paradise, Together and Carl Cox at Privilege. We can also turn your private villa party or wedding into a spectacular experience, engineering your dreams and creating a magical environment.

We have worked at almost every venue on the island in the twenty years we have been resident. There isn’t anything we haven’t seen or been asked to do, and with our year round production house bases in Ibiza and the UK we are without question the most experienced production agency on the island.

If you can imagine it, we can source and deliver it.

Creating unique centre pieces, vehicles or structures is one of our company specialities. We can fabricate pieces here in Ibiza or at our dedicated workshop in central London.

We’ve built everything from vans to tuck-tucks, theatrical props and elaborate bars, to branded pop up retail outlets and luxury DJ booths.

With a design and production portfolio that is backed by the UK’s leading experiential event production company, with experience in TV, film, luxury brands and music productions, we have built it all. From Vevo to the BBC, Virgin Atlantic to Net-A-Porter, Absolut to Perrier Jouet, Amazon to Timberland.

We can design anything you can imagine from the ground up, fabricate from any material, and build either on the island, or in our 6500 square foot workshop in the UK, and use our in house logistics, deliver to the island all in one place.

We’re not just here for the exciting things in life. Our dedicated warehouse is organised using state of the art software and registration services. 

Store your equipment or branded assets throughout the off season, and obtain access to them during the busy months without any need to take them on or off the island. With direct access to secure self-storage, or if you prefer managed storage.

We also have capabilities to manage logistics to and from the island to mainland Europe or the UK, for tours, production pieces, technical and materials. 

Wherever your production takes you, we have a dedicated logistics team to support you, and if needed we have our UK based warehouse and logistics centre to support your storage and distribution needs.

Made Up provide an enviable ‘black book’ of specialists including DJs both local and internationally famous, technicians, dancers, performers and greeters. 

We also have contacts that extend to some of the worlds greatest music performing artists. At the other end, we have crew, operators and management staff, event managers and engineers.

We also operate our own bar services, for private and pop-up events anywhere on the island. Operating as a fully licensed, managed and staffed bar facilities alongside our off-shoot Straight Up Bars Ibiza.

Another of our sister companies, Blowout Ibiza, can even provide a full range of hair and beauty services.

Straight Up Bars Ibiza is the island’s only premium cocktail and drinks service. 

Our sister outfit has provided bars and services for Tag Heuer, Absolut and Perrier Jouet plus countless weddings, launches and private parties. 

Meet up with George and the Straight Up team today to hear how a professional bar service can provide the perfect foundations for your event.



+34 671 821 184


Part of the Made Up Group of companies, Blowout Ibiza is the island’s foremost hair and beautician service, with premises here on the island and a pioneering mobile service where our team come to your villa or hotel. 

Check out Blowout Ibiza’s website now to hear from their many satisfied customers, and see the on-trend treatments they’re recommending for this summer season.

From treatments and services in salon, or in the privacy of your villa or hotel, we have a full range of services with top stylists from Ibiza, the UK and across Europe, including top celebrity stylists available on request.



+34 666 423 424

Because Made Up SL is based here on Ibiza, we can provide equipment, decoration hire, staff and logistics smoothly, quickly and efficiently.

Moreover, if we don’t have it locally, we can ship direct from our headquarters in London using our own logistic and distribution network.

Our Privacy Policy

At Made Up, we respect your personal information. Please read the following statement so that you understand our privacy policy and are happy to proceed.

While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name and e-mail address (“Personal Information”).

Like many site operators, we collect information that your browser sends whenever you visit our Site (“Log Data”).

This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

We will use your personal information to contact you in relation to any queries you may have submitted to us electronically, either by e-mail or via an online form, relating to our products and services. We may use your personal Information to contact you via e-mail with newsletters, marketing or promotional materials from time to time.

In compliance with EU GDPR policy, If you would like to be removed from our records at any time, please send a request to info@madeupltd.com, with the subject line “remove my details” along with your registered e-mail address.

We do not share personal data with any third parties.

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer’s hard drive.

Like many sites, we use “cookies” to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure.

While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

This Privacy Policy is effective as of (01/02/2020) and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

If you have any questions about this Privacy Policy, please contact us at info@madeupltd.com.

Contact Us

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About us

Founded in 1998 by Cy Kelly, Made Up have been at the forefront of the music and lifestyle experiential market as its grown into the most compelling creative sector in the world.

With workshops and studios in central London and Ibiza, we offer a ‘total production’ service providing every aspect of event organisation: from special builds, set designs and visual displays to talent, logistics and storage. Our clients range from the world’s biggest brands to cutting-edge musicians and creative-minded property developers.

We’re proud to count market leaders The BBC, Apple, Amazon and Virgin Atlantic among our clients, alongside brands such as Stock X, Grey Goose, Absolute Vodka, Timberland and KIND. In the past year alone we’ve created stage headers at Glastonbury and bespoke visuals for Blondie, including the Radio One Escape Room.

Ultimately our passion is to shape lifelong memories and stimulate intense, meaningful feelings. We are driven to creating the most striking moments in every production.